Integrative media practices

Link: http://books.google.com.np/books?id=wQkr7wLMGMEC&pg=PA275&lpg=PA275&dq=Changing+news+media+production,+distribution+and+consumption+practices&source=bl&ots=2de2iN5a8s&sig=xBti8YKr1mt9jhZB3okshiJpz1Q&hl=en&sa=X&ei=GzLmUZDbI4rqrAeP7YF4&ved=0CF0Q6AEwBjgK#v=onepage&q=Changing%20news%20media%20production%2C%20distribution%20and%20consumption%20practices&f=false